“Hell” by Irene Skylakaki beats and commands its arrival. Back with this electrifying second single from her forthcoming “Shame” album, due March 2026 via Fine! Records, Skylakaki transports you to an entrancing underworld, where guilt is no longer a weight but a marker of radical self-acceptance.
“Hell” is a high-octane dark dance track that draws on experimental electronic, hard techno, and EDM. The production is relentless and moves, capturing that same urgency of late-night club culture but holding a very tight grip. With a bold, self-aware humor, Skylakaki transmutes the concept of guilt into strength. Rather than run from shame, she embraces it and turns it into rocket fuel.
The emotional tension that will pervade the next album, “Shame,” a project predicated on openness and inner turmoil, is already apparent. The chaos is managed with precision and restraint, giving the track a sense of both explosion and design. The song’s accompanying music video, directed by Dave East, a recent NME Music Video Director award winner, makes the song feel cinematic.
Filmed in Cape Town, South Africa, the video is part of a four-film series that expands on the album’s storyline, further dissolving the barrier between song and cinema. The pictures slyly complicate the song’s themes, drawing on that tension between freedom and darkness. “Hell” is an assured blend of alternative electronics and dark pop, with the energy of a club song and the depth of an art piece. With this release, Irene Skylakaki challenges you to dance within the fire.
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