Criwolf’s newest single, “Sweet Heart,” cuts through like a soft and steady memory, eerie, endearing, and impossible to forget. Combining dream pop, alternative rock, and just a slight dark-pop melancholy, this is something that reaches deeper than sound to the heart, to the soul.
You are drawn into a lush, cinematic setting crafted by producer Eddy Matte. The production envelops Criwolf’s tender voice with a fragile network of scratch-guitar sounds, background noises, and echoing rhythms, creating a sound world that is at once weightless and deeply emotional.
Despite already making some subtle waves on radio, TV, and live across the globe, including in London, “Sweet Heart” is Criwolf’s most personal release yet. It’s a love letter written to the artist’s late brother. The. The concept for the dancer-filled clip elaborates on every lyric, every layer, and every exhale in the song’s atmospheric video. Criwolf resides in grief, love, and longing spilling through every note unfettered. It’s an openness that allows you to sit with your own memories and losses, and find comfort in discovering a shared experience.
“Sweet Heart” feels like a letter sent back through time, intimate, raw, and deeply human. Whether you’ve experienced personal grief or simply long for music kissed with emotional depth and melody-driven beauty, Criwolf certainly delivers both in spades here. For fans of dream pop, alternative, and emotionally charged sounds, “Sweet Heart” is a must-hear. It’s a track asking you to feel. And in a fast-paced world, that’s a rare and generous invitation.
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