Cardi B is already making waves. Her forthcoming sophomore album, “Am I The Drama?” hasn’t even officially been released yet but has already sold an astounding 1.5 million copies in the United States, three months before it was set to be released. News, shared by chart data on Twitter, has fans and industry insiders astonished, wondering how such a number could be feasible in the world.
Though exactly how these sales figures are calculated is unclear, there are a couple of possibilities. One big reason is the addition of hit singles Cardi B has tossed out over recent years, parts of the chart-topping “WAP” with Megan Thee Stallion and “Up.” Those songs were massive hits, boosting pre-sales and projections for the album’s first-week sales. The fact that they’re on the “Am I The Drama?” guarantees the album comes preloaded with momentum long before it even drops.
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The album’s most recent single, “Outside,” is another testament that will undoubtedly help boost Cardi B’s commercial success even more than it already has and multiply her ever-growing family of supporters. Considering the single’s success to date, it’s hardly surprising that the album is so hotly anticipated, and this has a lot to do with those pre-release sales figures. Fans are clamoring to discover what Cardi has on deck with this project.
Another reason could have been preordering. With “Am I The Drama?” up for preorder, the 1.5 million tally could represent initial demand from Billie’s most devoted fans, eager to secure their own copy of the album when it finally becomes available. After all, preorders are an essential metric in modern album sales, often bigging up early numbers and serving as a sign of an album’s potential success.
The methods behind this metric will be questioned, particularly since Billboard and RIAA metrics have loopholes in what counts as “sold” before an album is released. But, technicalities aside, the sales number reflects the demand for Cardi B’s music and the vast audience she has built. Amid a year rife with surprises from the music industry, Cardi B is taking her best shot with a highly anticipated new album. If these pre-sale figures are any indication, “Am I The Drama?” will be a commercial powerhouse when it finally drops and an even more potent reminder of Cardi’s dominance in the music world.
