Amanda Reifer, a 2x GRAMMY-nominated artist, is coming into full bloom. Her new single, “Woman Now,” out through Title 9/Atlantic Records, is a defiant statement of growth, strength, and ownership. A foretaste of her long-awaited debut album, “The Reifer Files,” out by Spring 2025, this song firmly establishes Reifer as an artist in complete command of her art, her vision, and, most importantly, her narrative.
“Woman Now” smolders with a heady mix of soul, R&B, and alternative pop, a sonic melting pot that has become Reifer’s calling card. The production’s sound, which is handled by an elite lineup that includes K. Lamar, Sounwave, Sam Dew, 18YOMAN, LEN20, and Take A Day Trip, is both sultry and cinematic. It matches deep, pulsating basslines to ethereal layers of vocals that cause every word, and there are many to hit harder. Reifer’s voice floats over the beat with a subdued intensity, simmering with sensuality and defiance.
Lyrically, “Woman Now” is a rallying cry for change. Co-writer with K. Lamar, the song embodies a raw type of growth with gnarled scars, wisdom, and a sense of self that doesn’t apologize. She sings about becoming a woman with every victory and lesson learned.
The visualizer captures this energy, with Reifer tapping into full-fledged Goddess mode, jamming with a live band she styled herself. True to her Renaissance woman ethos, she co-directed and edited the visuals, again showing that her artistry reaches beyond the music. With “The Reifer Files” looming on the horizon, “Woman Now” is an ominous preview of what coming. It’s Amanda Reifer in her most fearless, polished, and unfiltered form, and if this single has any clue, the best is to come.
Connect with Amanda Reifer on Instagram – @amandareifer
